Thailand Demonstrates The Charms Of Pattaya City In Hyderabad Through The Pattaya Variety Roadshow 2024


On 20th February 2024, The Tourism Authority of Thailand (TAT) Mumbai Office and Pattaya Office recently concluded the Pattaya Variety Roadshow 2024 to showcase one of Thailand’s most prominent tourist hotspots. Held in ITC Kakatiya, Hyderabad, the event was graced by the presence of eminent members from governing bodies, Mr Racha Aribarg, Consul-General, Royal Thai Consulate General Chennai, Mr. Udomsak Charoenwut, Deputy Chief Executive, Chonburi Provincial Administrative Organization, Ms. Urai Mukpradabthong, Director, Tourism Authority of Thailand, Pattaya Office, Mrs Sumalee Assavavijitkul, Head of Tourism Subdivision, Chonburi Provincial Administrative Organization and Mr. Yongyut Reaknirun, Head of International Relations Department, Pattaya city among others.

The event garnered who’s who of Thailand’s travel and tourism industry in the city. 24 sellers inclusive of Thai hoteliers, DMCs and attraction promoters interacted with 65 key Indian travel agents, imparting key information about the city, and its manifold attractions. The Alcazar cabaret show stood out as the entertaining highlight of the evening, with the performers infusing the city of pearls with the lively spirit of Pattaya nightlife.

Ms. Urai Mukpradabthong, Director, TAT Pattaya Office commented: “It was great to see such reception from agents in Hyderabad for the Pattaya Variety Roadshow. It served as an invaluable platform for showcasing the cultural and scenic vibrance of Thailand’s east coast. With a comprehensive understanding of Pattaya’s unique offerings, our Indian travel trade partners can effectively raise awareness about this versatile destination among avid travellers in and around Hyderabad. We extend an invitation to Indians to experience this coastal destination, replete with diverse offerings catering to families on vacation, couples on honeymoons or weddings, individuals seeking vibrant nightlife, or businesses planning MICE events. From pristine beaches to vibrant nightlife, water sports, local markets, and diverse cultural experiences, Pattaya promises a multifaceted journey for those seeking a memorable and enriching travel experience.”

Thousands of visitors come to Pattaya each year to try windsurfing, water skiing, snorkelling, sailing, or take trips to nearby Islands. The city offers other adrenaline-pumping activities like bungee jumping, skydiving, go-karting, Muay Thai, and Paintball. Golfers, both novice and expert, are well catered to as well, with a wide selection of golf courses around Pattaya. Another major draw for visitors to Pattaya is the wide selection of restaurants that serve a diversity of cuisines as well as Thailand’s freshest seafood.

The Pattaya Variety Roadshow 2024 is a part of Thailand’s strategy to enhance destination awareness and position Thailand as a versatile tourist destination.


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