Hyatt Hotels Corporation announced that affiliates of Hyatt and ALDAU Development have signed a franchise agreement to introduce the full-service lifestyle brand Hyatt Centric to Egypt with the opening of Hyatt Centric Cairo West.
Following the inauguration of the Hyatt Regency Cairo West in 2021, the 283-room lifestyle hotel will become the second Hyatt-branded hotel in the well-established Pyramids Heights Business Park in Cairo, further demonstrating Hyatt’s strategic brand expansion in the Europe, Africa, and Middle East region.
“We are proud to work with ALDAU Development to bring the Hyatt Centric brand to Egypt,” said Ludwig Bouldoukian, regional vice president of development for the Middle East and Africa at Hyatt. The hotel will mark the debut of the Hyatt Centric brand in Africa, demonstrating the company’s commitment to enhancing its lifestyle portfolio and expanding the brand’s presence in markets that matter most to its guests and World of Hyatt members.
With a prime location at the western end of Cairo, close to the city’s main business hubs and key tourist attractions, Hyatt Centric Cairo West will offer visitors a new way to stay in the Egyptian capital and serve as an ideal base for exploring the surrounding area.
The urban hotel’s design will fuse cultural elements through the lens of local contemporary artists, integrating décor that alludes to Egyptian crafts, pharaonic heritage, and pop culture. In addition to landscaped gardens, a heated outdoor pool, an art wall, and inspiring interior social spaces, the property will feature landscaped gardens, an outdoor heated pool, an art wall, and inspiring indoor social spaces.
Eng. Bassel Sami Saad, Chairman of ALDAU Development, added, “We are delighted to collaborate with Hyatt to deliver our second distinctive hotel experience in this prime location. With the city’s key attractions easily accessible, including the Grand Egyptian Museum and Giza Pyramids, the lifestyle property will be the perfect fit for the cosmopolitan-minded business and leisure travellers looking for accommodation in this increasingly popular neighbourhood.”
Hyatt Centric Cairo West, when it opens, will be the second Hyatt-branded hotel in Egypt, joining Hyatt Regency Cairo West, and is expected to join more than 50 other hotels under the Hyatt Centric brand worldwide.