The World Travel & Tourism Council (WTTC) has requested all travelers to wear protective face masks to show they ‘wear to care’ in the new normal of traveling. As countries gradually reopen, wearing face masks represents the return of safer travels, while also providing personal to everyone. Countries which are recovering faster and avoid second Covid-19 spikes are those where the use of face masks have been widely enforced and encouraged.
The safety and hygiene of travelers and people working in tourism is of paramount importance
WTTC has also asked the governments worldwide to support the private sector and remind customers to protect their health and that of fellow travelers. WTTC is encouraging all travelers to join in the WTTC social media campaign which is launching with the hashtag #wear2care. Along with face masks, frequent handwashing and using hand sanitizer also help reduce the risk of Covid-19 transmission.
Gloria Guevara, WTTC chief executive, said: “The safety and hygiene of travelers and those who work in tourism are of paramount importance, which is why we now strongly recommend masks being mandatory. Wear to care’ promotes the protection of face mask users and visibly shows they care about the welfare and safety of their fellow travelers, which will help save lives and encourage the return of Safe Travels.”
She added: “The wearing of masks should not be politicized. Wearing a mask needs to become part of everyday life to ensure everyone enjoys traveling in safety until a vaccine for Covid-19 is found. We implore the private sector and global governments to encourage their use so wearing a mask becomes the new normal.”