Seychelles Tourism Board has appointed BRANDit as its official representative in India. The organisation will handle sales, Public Relations and marketing for the destination in the Indian subcontinent according to Economic Times. Seychelles has recorded a 502 percent increase in tourist arrivals from India in the last six years. This has largely been attributed to the successful execution of many creative collaborations. 

India is a promising market for Seychelles

Commenting on the appointment, Sherin Francis, CEO, Seychelles Tourism Board, said, “We have commissioned BRANDit to plan our marketing and communication strategy in India. Various ideas have been chalked out to bring Seychelles tourism to a new dawn moving ahead with a fresh perspective. India is a promising market and its ever-evolving dynamic nature has always made it an exciting playing field for our outbound marketing efforts.

Lubaina Sheerazi, CEO & Co-founder, BRANDit, added, “We are delighted to win the mandate and serve as India representatives for the Seychelles Tourism Board. In the post COVID scenario, the aim is to reach the pre-COVID visitor arrivals while substantially increasing the number of intimate celebrations to boost tourism in one of the most exquisite countries in the African continent.

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